Blog entries

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Brian Kinash — Thu, 22 Apr 2010 08:55:04 +0100

HD Real Estate Video Tours

Thoughts and prayers with those in Madeira Portugal

Brian Kinash — Tue, 23 Feb 2010 01:01:49 +0100

Natural disasters always cause us to reflect on mortality and the frailty of life - despite how big and powerful we might feel as a person compared to mother earth we're nothing.

The latest news of massive flash flooding in Portugal had me once again reflecting, the second report mentioned it was on a Portuguese island, though they didn't name the island but that got me concerned, and finally last night watching the CBC news I caught that it was in fact on the Island of MRead More...

Point2 Agent Websites - Design, Override default Font settings

Brian Kinash — Tue, 09 Feb 2010 21:11:28 +0100

Sometimes in designing sites we find that the base font setup on a Point2 site is inadequate, whether the font size is too small, wrong family etc. for the most part we can accommodate these changes with a simple CSS style tag inserted into the template of the site.

It is important to note that while this is simple it only applies to common fonts supported across standard browsers and platforms, to pull off using custom fonts on any website is much more complicated and wRead More...

Real Estate Blogging - Internal or External Blog?

Brian Kinash — Tue, 09 Feb 2010 00:34:38 +0100

While the majority of our clients utilize the Point2 Agent platform to provide themselves with tools including websites, prospect incubation (drip email), lead capture, listing preseRead More...

Haiti Relief SEO contest raised $340

Brian Kinash — Thu, 28 Jan 2010 01:00:45 +0100

While response is coming a lot slower than we thought in regards to this draw for free SEO/Design services we are very proud to announce that entry donations are up to $340 as of noon today - January 27, 2010.

One thing we will note is that all donations we receive via PayPal are subjected to PayPals fee schedule - Kinash Digital Media will be kicking the amount of these fees as part of our part in this effort to assist those in need. This means that whether you donate $20 orRead More...

Haiti Relief SEO Draw - 1in100 chance for $2000 SEO or Design Overhaul

Brian Kinash — Sat, 23 Jan 2010 06:50:03 +0100

Hello I'm Brian Kinash, CEO of Kinash Digital Media Inc. through our Real Estate Web division Effective Realty Sites we've come up with this contest to help Haiti's disaster relief. As a father of four the living conditions that many of Haiti's children face has always been something I've found heart wrencRead More...

Free Real Estate Related Software and Tools

Brian Kinash — Mon, 18 Jan 2010 22:40:04 +0100

Productivity Software can be a big expense with programs like MS Office Small Business Edition priced in the $600.00 neighborhood, Adobe Photoshop standalone at $350.00 or in the Adobe Suites in the $2000.00 neighborhood, yet for the most part we are using the basic functionalRead More...

Social Media Marketing Tips for Real Estate

Brian Kinash — Fri, 04 Dec 2009 23:24:53 +0100

Typically I prefer to write my own articles for your edification, but sometimes someone really hits the nail on the head and you just need to expose your audience to it. The following is an article I came across a little while ago that I think applies very well to my target audience.

Here you go...

Ross Kimbarovsky is the co-founder of crowdSPRING, a community of 43,000+ graphic designers that helps small businesses from around the world with graphic design needs.Read More...

Embedding multi-video playlist on your website

Brian Kinash — Fri, 04 Dec 2009 20:37:01 +0100

So how hard is it to ad video to your site, well by now most people are familiar with sites like YouTube, Vimeo etc that will host your videos for free. A chunk of those are familiar with the fact that those videos can be further embedded directly into their website by cutting and pasting a snippit of code but how do you get multiple video players like the one below into your site in a way thats simple and updates itself as you add new videos?

In the next post I'm going toRead More...

On Site vs. Off Site SEO

Brian Kinash — Thu, 26 Nov 2009 04:33:36 +0100

I just got off the phone with a Realtor, one who in the past year paid approx. $10,000 to a firm that promised top ranking for 3 prime regional search terms, 12 months later his site is ranked #14 for the least competitive of his targeted keywords and nowhere to be found for the other two, so go figure why he may be sceptical.

Our primary approach and belief is that SEO should always be first approached from an On Site basis, and what we mean by this is that the focus should be on the vRead More...

SEO Link Building Basics for Realtors - The Anchor Tag

Brian Kinash — Wed, 25 Nov 2009 02:19:49 +0100

So this is where I try to give you a basic understanding of the fundamentals of link building for your website, more so as many of you are inundated with link requests I will give you the litmus test of a good link.

First things first, a link is a selection of text on a page that in the underlying html is surrounded by an anchor tag.

The anchor tag contains a couple of important elements including an href attribute that tells the browser what to opeRead More...

Identifying Keywords/phrases for your Point2 agent website

Brian Kinash — Tue, 24 Nov 2009 20:14:29 +0100

How do you know which keyword or keyphrase to optimize for? It's a common question, although one that is often not asked enough due to site owners thinking they already know the answer based on solid experience and rational logic - sometimes they're right, sometimes they're wrong, today my goal is to point you in the right direction to be able to compare the potential value of keywords.

So let's take niche markets, what's better to optimize for "condos" or "Condominiums" orRead More...

Integrating Video into Point2 Websites

Brian Kinash — Wed, 18 Nov 2009 21:43:33 +0100

So how do you go about adding a video to a Point2 Agent website, well the first question is what type of video is it? Is this a listing presentation, a company bio, a welcome message, the second Read More...

Custom Point2 Features For You

Brian Kinash — Wed, 11 Nov 2009 21:22:04 +0100

Recently we redesigned The Allen Group website for Bob and Brooke Allen out of Jupiter Florida, the design and feature elements are complete at this point however the Search Engine Optimization continues.

With this site we decideRead More...

Rememberance/Veterans Day

Brian Kinash — Wed, 11 Nov 2009 20:15:04 +0100

First off it's Remembrance Day or Veterans Day today (depending upon your location),

I spent the first part of my morning thinking about one uncle who stormed Juno Beach on the Nan Green sector at Courseulles. I knew nothing of my uncles war history save for a case on the mantle with a handful of medals and a photograph of the Regina Rifles (his regiment) until the eulogy at his funeral, so this morning I reflected on his life that I knew, his appreciation for the simple things, Read More...

Google Caffeine Launched in Single Data Centre

Brian Kinash — Wed, 11 Nov 2009 19:37:15 +0100

So on with Google's new Caffeine search engine, it's been talked about for a while now, it's had a public testing sandbox where you could go perform searches and compare how it did against the original, typically it was way faster and the number of pages indexed would be greater.

For sites that we have optimized and continue to work with the result rankings were consistent, sometimes as shift of a few spots up or down, and on a few occasions significant jumps in the ratings - we attribute thiRead More...