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Dec 21
2011

ONLINE - The 2012 Spring Market Starts Now

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If you want an abundance of clients in the 2012 Spring market then read on!

Now is the time to ensure that your site is a) clean and professional with intuitive ease of use in order to receive lead information from visitors and b) Make sure your site is being seen, this may mean implementing any number of traffic driving strategies ranging from Organic SEO, Adwords Campaigns, Facebook Ads, Leveraging Social Networking and online word of mouth etc.

With lead incubation times ranging in the 3-6 month time frame between capture and action the traffic for the 2012 Spring market has already started - are you ready?

So we're entering the 2011 holiday season, for most of us the winter snowfall hasn't even blanketed our ground (a little late this year) yet here I am writing about the spring market - WHY?

We track our SEO clients web traffic very carefully, we don't just rely on stated and believed statistics, and with the benefit of our clients dominating the most desired search terms for their region we get a very accurate look at what happens and at what time of year it happens when it comes to website traffic levels in real estate.

You can pretty much set you calendar to the new year push that begins immediately following the new year - first there is a minor swell in traffic over the holidays (a great opportunity to capture those leads on their initial visits) but when the calendar flips to the new year traffic levels spike.

 So in general across all regions what we see is a bump in traffic building from aboutn the 28th of December, bumping higher in the fist week of January, and peaking around the 20th of March, depending on the regional market conditions it may drop off to normal levels or stay strong into late April and begin declining at that point.

What needs to be remembered is that the website traffic is most active prior to the buying process not during hence thing being skewed slightly ahead of the traditional hot market times for purchases and sales.

These time periods are your opportunity to capture these leads online and begin the conversion process.

Call us today for a consultation to establish an plan of action to ensure that you are successful in 2012 - we will create a custom report based on our interview with you and and analysis of your current online strategies and tools. Our report will provide clear direction on what will be required to maximize collection and conversion of leads through various online methods. 

The suggestions we make can be implemented by yourself, a third-party service provider or our services team - There is no obligation to purchase services from our team following our report, however 50% of your consultation fee will be credited to the purchase of our services should you decide to use our team. 

 

If you have an important point to make, don\'t try to be subtle or clever. Use a pile driver. Hit the point once. Then come back and hit it again. Then hit it a third time-a tremendous whack.

Winston Churchill
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