As mentioned in an earlier post we shied away from real estate projects following being burnt by a handful of clients who suffered complete business failure in 2010, but we're easing back into it with a few projects including both design and Search Engine Optimizations Services.

Design wise we put together an updated site for the Cascada Condo's Condominium development in Costambar, Puerto Plata, Dominican Republic using the Popular Content Management Software Joomla, and third party Real Estate component EZ-Realty  among other third party and custom elements. The focus of this project is to support traditional marketing methods to investors. The fact that the site ranks top 10 for terms like "Dominican Condos" and #1 for "Costambar Condos" is simply a happy by product of utilizing quality technologies in a knowledgeable manner with SEO in mind.

Well the title pretty much covers it! following a semi-shutdown during the summer of 2010 and scaling back of staff, streamlining of services offered and restructuring of our client roster the late 2010 and early 2011 year has been full of action and excitement.

As a result of the economic slowdown the fall of the housing markets in the US and the significant softening of the Canadian housing market we had a higher than average percentage of customers default on their accounts as they went out of business in real estate.

Typically I prefer to write my own articles for your edification, but sometimes someone really hits the nail on the head and you just need to expose your audience to it. The following is an article I came across a little while ago that I think applies very well to my target audience.

Here you go...

For sites that we have optimized and continue to work with the result rankings were consistent, sometimes as shift of a few spots up or down, and on a few occasions significant jumps in the ratings - we attribute this to the fact that depsite a different engine Google still wants the same thing from the sites it indexes at the top - High Quality, Relevant, Desirable information relating to the term being searched - if you optimize with this in mind you have nothing to fear from major search engine changes - those of you who try to find clever cheats well you may find yourself dropping off into the back pages or completely out of the results at all, and rightfully so. This accounts for some of the few major jumps we saw during our testing of chrome.

So the point is this, this morning I did  a test search for one of my sites using the most competitive keywords for it - typically we are bouncing between 6th and 14th for this term out of 6,000,000 results. Being in Canada, I usually perform my first search on Google.ca, as it is the most pertinent for my targeted audience, followed by searching on Google.com the results were massively different, in fact very similar to the last Caffeine tests I had run.