Effective Web Sites

As a Realtor you may not have heard that not only has Microsoft launched Bing across all of

 it's sites as it's new search engine but Google recently announced testing of a new, and limited testing access (to developers like us) to a more powerful version of their search engine technology which is soon to replace their current engine.

By the way as a Realtor you shouldn't have to keep up on this stuff, which is why we are here for you!

Google has given this new engine the code-name "Caffeine" and you can read about from Google's own Dev Blog here

Now, as Realtors who rely on SEO to bring traffic to your site understanding and working with information such as this at any time Google gives us insights like these into what they have planned for the future, you need to pay attention.

So what can you learn from what Google is telling us about the future of search? Here's a quote I think is particularly
telling:

"It's the first step in a process that will let us push the
envelope on size, indexing speed, accuracy, comprehensiveness
and other dimensions."

Our thought and the thought of some of our industry mentors is that this one sentence tells us all we need to know about where we need to be moving, and here's how: