Effective Web Sites

One of the most challenging of tasks when undertaking the optimization of a Point2 website for a relatively broad range of keywords/phrases (search terms if you prefer) is the ability to compress enough text based content onto the landing page to provide sufficient keyword rich teaser text linking to other site pages while maintaining a clean uncluttered look that remains easy to identify desired content and navigate without becoming an unruly length requiring excessive scrolling of the page.

We've been doing this awhile, and have developed some unique tricks to pull off this task including elements such as tabbed panels, expanding and contracting accordian style content containers, inline readmore links and more.

The trick, like with the Custom CSS Navigation Systems we offer is to maintain the ability for the search engines to crawl and index the content, which is of the utmost importance, otherwise the content might as well not be on the page. We utilize CSS techniques to handle the presentation of the content which is entirely loaded inline with the page, allowing for the use of javascript animations for expansion and contraction for the sake of creating a more polished and slick look and feel.

Like anything we do, with some time and energy you will eventually be able to impliment these techniques on your own, however our business is based on the fact that you are a Realtor to be exactly that, a Realtor.

Like some of our other services these techniques can be purchased as part of a full service estimate or A' la Carte from our online store, click here to locate and purchase the items you desire for your site.